Social media can feel like a guessing game with endless trends, algorithm changes, and rising competition. You’re not alone if you’re questioning whether your strategy is delivering results—or falling short of expectations. Engagement is flat, and your content feels like it’s going unnoticed. And a lack of meaningful interaction leaves you questioning the value of your efforts.
Focusing on your challenges, my audit delivers actionable insights that help you make smarter decisions, boost engagement, and maximise your social media impact. I’m a Member of the Chartered Institute of Marketing with years of practical experience and a deep understanding of analytics; I deliver tailored audits that confidently empower businesses to optimise their social media performance.
What’s Included in the Social Media Marketing Audit
Strategy and Objectives
Gain a focused, actionable roadmap to align your social media strategy with your business goals, driving measurable success.
Platform Effectiveness
Identify which social media platforms deliver the best results, so you can focus your efforts where they matter most.
Audience and Reach
Ensure your social media content consistently reaches and resonates with the right audience to boost visibility and impact.
Content Performance
Discover which social media content engages your audience most, helping you create posts that deliver real results.
Engagement Analysis
Uncover actionable insights into social media engagement to drive meaningful interactions with your audience.
Scheduling
Optimise your social media posting schedule to maintain a steady and engaging presence.
Competitor Benchmarking
Analyse your competitors’ social media strategies and uncover ways to stand out and gain a competitive edge.
Ad Campaign ROI
Maximise your return on investment by refining your social media ad campaigns and focusing on what works.
Conversion Rate Optimisation
Craft compelling calls-to-action that convert social media followers into engaged customers.
Social Media Optimisation
Improve the discoverability of your social media profiles and ensure your brand stands out across all platforms.
Customer Interaction
Enhance how your social media handles feedback, queries, and reviews to strengthen customer relationships.
Actionable Recommendations
Receive tailored social media recommendations that deliver clear, measurable improvements for your business.
Who I’ve Worked With
What People Say
Dawn helped to bring me up-to-speed with the current Facebook and Instagram insights and trends. I found the time spent with Dawn very constructive, and I was really impressed by how many apps and industry insights she exposed me to!
Andrea Stavrinidou
wagamama
Dawn did an amazing job! Very responsive and supportive! 5-Star experience! thank you so much!
Frank Beckermann
Tripster
It was a pleasure working with Dawn on our social media strategy. She delivered above and beyond what we expected and works in a strategic and concise manner. Looking forward to working with Dawn again on future projects.
Funmi Adiola
Career Sharp
Data-Driven Insights for Smarter Marketing
Why Choose DG Consulting?
Tap to Learn More
Expertise
- Over 20 years of experience in digital marketing strategy.
- Member of the Chartered Institute of Marketing.
- First-Class Bachelor’s Degree in Business Management.
- Member of the Institute of Hospitality.
- Deep understanding of business challenges and delivering strategies that work.
Experience
- Over 100 five-star reviews from satisfied clients worldwide.
- Expertise in strategic thinking and customer experience
- Most Innovative Digital Marketing Strategist 2023.
- Best Digital Marketing Specialist 2020.
- Excellence in Digital Marketing & CX 2020.
Insights
- TV Expert Contributor and Industry Judge.
- Keynote Speaker, Panelist, Host, and Guest Lecturer.
- Writer and popular author on Substack & LinkedIn.
- Neurodivergent-led business
- #AskDawnGribble – Your go-to for practical marketing insights.
Frequently Asked Questions
Who does the Social Media Marketing Audit help?
This audit is tailored for established businesses aiming to maximise their social media impact. It’s ideal for:
- Business Owners: Seeking clarity on how their social media strategy aligns with business goals and delivers ROI.
- Marketing Managers and Directors: Looking for actionable insights to optimise campaigns and improve engagement.
- Leaders: Wanting to stand out in a competitive industry by enhancing their social media presence.
- Customer Experience Teams: Needing insights into how social media interactions influence brand perception and customer satisfaction.
Whether your goal is to boost engagement, increase conversions, or gain a competitive edge, this audit provides the insights you need to succeed.
Who Is the Social Media Marketing Audit Not Suitable For?
This audit may not be the right fit for:
- Start-Ups: Businesses without an established social media presence or consistent revenue.
- DIY Marketers: Those looking for quick fixes instead of a thorough, professional analysis.
- Teams Not Ready to Act on Recommendations: If you’re unprepared to implement changes, the audit won’t deliver its full value.
The Social Media Marketing Audit is designed for businesses ready to leverage actionable insights to achieve measurable improvements.
How Long Will the Social Media Marketing Audit Take?
The time required to deliver your audit depends on the level of detail and analysis you choose:
- Focused Audit: Delivered within 3–4 weeks
- Comprehensive Audit: Delivered within 4–6 weeks
- Premium Audit: Delivered within 6–8 weeks
These timelines start only after you have provided all the necessary information and documentation requested during onboarding. This ensures the highest quality and accuracy for your audit.
How Quickly Can You Start My Social Media Marketing Audit?
I take on a limited number of projects each month—typically no more than two. As a specialist in bespoke marketing audits, I focus on quality over quantity. Limiting the number of projects I take on ensures I can dedicate the time and resources needed to deliver in-depth, actionable insights tailored to your business.
My availability is updated regularly on the website. Look for a banner at the top of the page or check the “Services” section for updates. If I’m fully booked, you’ll see an option to join the waitlist.
If all spots for the month are taken, you can join the waitlist. Waitlisted clients are contacted as soon as new availability opens up.
If you know you’ll need an audit in a future month, you can reserve a spot in advance. This ensures your project is prioritised when the time comes.
Do You Offer a Free Social Media Marketing Audit?
No, I do not offer free audits. My audits are bespoke, data-driven, and designed to provide actionable insights that create measurable results for established businesses.
Unlike automated or generic reports, my audits are tailored to your business and backed by proven methodologies. I invest significant time and expertise to analyse your data, identify missed opportunities, and craft a comprehensive plan for success.
I prioritise quality and relevance, ensuring that every recommendation I provide is grounded in up-to-date industry insights, shifting buyer behaviour, and broader market trends. This approach allows me to deliver high-value audits that help you get results.
Do You Offer Implementation Services?
No, I focus exclusively on delivering high-quality audits that provide actionable recommendations. These audits give you a clear, strategic roadmap but do not include hands-on implementation or campaign management.
Staying up to date with marketing and strategy is critical to achieving sustained growth and staying ahead in an ever-changing business environment. By dedicating my time to research, analysis, and strategy, I ensure that my advice is current, insightful, and tailored to your needs. If I were to focus on implementation, I wouldn’t be able to deliver the cutting-edge strategic advice that helps businesses like yours stay ahead of the competition.
If you have an in-house team or external partners, my recommendations are designed to be implemented seamlessly by them.
Can I Get Support If I Have Questions About My Social Media Marketing Audit?
Yes, absolutely! Once you’ve received your audit, I provide post-delivery support to help you understand and act on the findings. You can reach out via:
- Contact Me Online: – I aim to answer all enquiries within 1 working day.
- Email: Send your questions, and I’ll respond with detailed explanations or guidance.
- Video Call: If you need more in-depth support, we can arrange a follow-up video call to address your queries and ensure you feel confident moving forward.
This ensures you’re fully supported as you implement the recommendations from the audit.
What Will the Social Media Marketing Audit Cost?
Please Note: The prices listed are a guide, as every audit is bespoke and tailored to your specific business needs, ensuring maximum value and actionable insights.
Focused
from
£2495
Popular
Comprehensive
from
£4495
Premium
from
£8995
Next Steps
- DiscoveryDefine Your Goals & ChallengesComplete a detailed questionnaire to outline your objectives and key challenges. A follow-up ensures we focus on what matters most to you.
- ProposalClear Next StepsReceive a structured proposal outlining the approach, key focus areas, and expected outcomes. This ensures clarity and alignment before moving forward.
- ConfirmationSecure Your Audit & Share DocumentsPayment secures your audit as availability is limited. Share your documents securely and confidentially to support the analysis.
- Report & SupportComprehensive Actionable InsightReceive a comprehensive analysis with clear, actionable insights. Follow-up support is provided to help you implement the recommendations effectively.
Weak engagement = lost customers – Optimise your social media today
With limited availability each month, secure your spot now to access tailored insights and actionable recommendations.
