Identify gaps and opportunities in your guest journey—from OTA dependency to your visibility in the new AI search landscape.
With over 25 years of experience in hospitality, I know that a hotel’s success relies on a perfect match between the brand and the guest. For a flat fee of £749 I apply a forensic lens to your digital presence to find out where your messaging is failing to convert and where your brand is invisible to the modern traveller.
This bespoke audit focuses on the strategic DNA of your marketing:
Brand & audience alignment: Does your digital identity actually reflect the experience you provide? I identify the cultural gaps that cause potential guests to look elsewhere.
AI visibility & search intelligence: I audit how your property is surfaced in AI-generated travel itineraries and search summaries to ensure your brand isn’t being left behind by new technology.
Content & messaging consistency: Is your story being told clearly across every touchpoint? I find the inconsistencies that undermine your authority and guests’ trust.
Competitor positioning: A look at how you are perceived relative to the market and what you need to do to stand out as the obvious choice.
You will receive a detailed video walkthrough and a 10-point strategic roadmap to ensure your brand is positioned for maximum impact and cultural relevance.
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The audit is designed for hotel owners, general managers, and marketing teams who need an objective, forensic view of their brand’s digital authority. It supports established properties that want to ensure their messaging is culturally aligned with their target guests and fully visible across the new AI-driven search landscape.
This service is not for new builds without an existing digital presence or those looking for a basic automated report. It is a bespoke strategic analysis for established hotels and groups that require a high-level roadmap to resolve brand disconnects and improve market positioning.
A recorded audit allows for a more structured, detailed review of your reputation across platforms. It removes scheduling delays and provides a permanent, re-watchable video asset for your team.
Work begins once your payment is confirmed and your intake form is submitted. I typically complete the forensic review and delivery within 7 working days.
Yes. Every audit includes a 7-day follow-up window. You may submit questions via email, and I will provide clear written clarification.
No. I provide the expert Strategic Roadmap and forensic analysis. For step-by-step campaign execution and blueprints to remove friction from your guest journey, you may join the Hospitality Marketing Hub. For high-level strategic analysis of the why, the how, and the specific actions required for commercial growth, you may subscribe to Hospitality Marketing Insight.
No. This is a manual, in-depth analysis based on 25+ years of experience. Every audit is bespoke and requires dedicated strategic time.
After payment, you will be redirected to a short intake form to provide your website and goals. Your recorded audit and roadmap will be delivered within 7 working days.
