B2B Marketing Audit | DG Consulting

Struggling to See ROI? Get a Data-Driven
B2B Marketing Audit & Fix What’s Not Working

Navigating the fast-changing world of digital marketing has never been more challenging. Many businesses feel stuck, unsure which strategies deliver results and which are draining resources. Without clear insights, it’s easy to overspend, miss growth opportunities, or overwhelm your team. And too often, audits offer generic advice that fails to address your unique challenges or deliver real ROI

That’s where my bespoke B2B Marketing Audit comes in. Unlike one-size-fits-all solutions, I personalise every audit to your goals and challenges, ensuring you get clear, actionable insights that work for your business. As a Member of the Chartered Institute of Marketing, with over 20 years of experience, I’ve helped businesses like yours unlock growth and uncover opportunities they didn’t know existed. 

Book Your B2B Marketing Audit - Limited Availability

What’s Included in the B2B Marketing Audit

B2B Marketing Audit - Strategy and Objectives
Strategy and Objectives
Gain a focused, actionable roadmap that aligns your marketing with your business goals, delivering measurable success.
B2B Marketing Audit: Branding and Positioning
Branding and Positioning
Elevate your brand with consistent messaging and a unique value proposition that sets you apart.
B2b Marketing Audit: Website and Digital Presence
Website and Digital Presence
Upgrade your website to captivate visitors, engage them meaningfully, and convert them into loyal customers.
B2B Marketing Audit: Content and Social Media Marketing
Content and Social Media Marketing
Craft high-quality content and build authentic social connections that engage your audience and amplify your brand.
B2B Marketing Audit: Lead Generation and Nurturing
Lead Generation and Nurturing
Attract and guide the right leads seamlessly through the buyer’s journey with personalised strategies for DMUs
B2B Marketing Audit: Email and Paid Advertising
Email and Paid Advertising
Deliver tailored emails and highly targeted ad campaigns that inspire action and drive measurable results.
B2B Marketing Audit: Customer Experience and Engagement
Customer Experience and Engagement
Delight decision-makers with seamless, memorable experiences that turn one-time interactions into lasting loyalty.
B2B Marketing Audit: Analytics and Reporting
Analytics and Reporting
Make confident, data-driven decisions by tracking and analysing the metrics that matter most to your success.
B2B Marketing Audit: Competitor Insights
Competitor Insights
Gain a competitive advantage with insights that reveal opportunities to outshine and outperform your rivals.
B2B Marketing Audit: Budget and Resource Allocation
Budget and Resource Allocation
Achieve maximum impact by optimising your budget and resources to minimise waste and maximise ROI.
B2B Marketing Audit: Compliance and Best Practices
Compliance and Best Practices
Build trust by ensuring your marketing follows regulations and industry standards.
B2B Marketing Audit: Actionable Recommendations
Actionable Recommendations
Move confidently using practical, tailored insights and a clear plan to achieve your goals.
Not sure where to start? Get in touch

Who I’ve Worked With

SIAL Middle East
Right Shout
British Assessment Bureau
The UN: Principles for Responsible Investment
The European Digital Banking Summit
Social Media Week
Jannah Hotels & Resorts
The Emirates Academy of Hospitality Management
Time Hotels and Resorts
clermont-group
London Serviced Apartments
Ramada

What People Say

I’ve worked with Dawn on several projects in UK and Middle East and she is my “go to” guru for all things digital. Her experience and understanding of how to get the most out of your online presence has delivered valuable returns on our projects
Testimonial by Michele Young
Michele Young
wagamama
Working with you was a great pleasure. It shows very high levels of professionalism in auditing, driving and implementing the best practices in digital marketing and social media management. You are definitely on top of my preferred and recommended companies.
Testimonial by Ossama Charrouf
Ossama Charrouf
Jannah Hotels & Resorts
Dawn has been a pleasure to work with. She's efficient, competent and uses well-considered processes. Her insights are based on a mix of trusted data and thoughtful creativity.
Testimonial by Carl Dennie
Carl Dennie
Jerrard Wayne Creatives

Data-Driven Insights for Smarter Marketing

0
% of B2B marketers are expected to achieve more with fewer resources.
Source: Marketing Week
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% of B2B marketers plan to invest in video content, yet many still underutilise it.
Source: Statista
0
% of B2B marketers are missing opportunities by not investing in thought leadership.
Source: Marketing Profs
0
% of B2B marketers say content marketing is now more important to their organisation.
Source: Edelman
0
% of B2B marketers rank LinkedIn as the top platform for content marketing value.
Source: Statista

Why Choose DG Consulting?

Tap to Learn More

Expertise

  • Over 20 years of experience in digital marketing strategy.
  • Member of the Chartered Institute of Marketing.
  • First-Class Bachelor’s Degree in Business Management.
  • Member of the Institute of Hospitality.
  • Deep understanding of business challenges and delivering strategies that work.

Experience

  • Over 100 five-star reviews from satisfied clients worldwide.
  • Expertise in strategic thinking and customer experience
  • Most Innovative Digital Marketing Strategist 2023.
  • Best Digital Marketing Specialist 2020.
  • Excellence in Digital Marketing & CX 2020.

Insights

  • TV Expert Contributor and Industry Judge.
  • Keynote Speaker, Panelist, Host, and Guest Lecturer.
  • Writer and popular author on Substack & LinkedIn.
  • Neurodivergent-led business
  • #AskDawnGribble – Your go-to for practical marketing insights.

Frequently Asked Questions

Who does the B2B Marketing Audit help?

According to HubSpot’s latest State of Marketing Report, 75% of B2B marketers struggle with lead conversion—our audit identifies the roadblocks preventing success.

This audit is specifically designed for established businesses ready to scale and optimise their marketing strategies. It’s ideal for:

  • Business Owners: To understand why their marketing isn’t delivering expected results and identify missed opportunities.
  • Marketing Directors: Seeking an external, unbiased review of their current marketing strategies to identify gaps and improve performance.
  • Managers & Operations Teams: Wanting actionable insights to improve customer experience and streamline marketing efforts.
  • Holding Companies: Needing clarity on the marketing performance of their portfolio businesses and recommendations for sustainable growth.

Whether you’re struggling with ROI, brand visibility, or customer engagement, this audit uncovers areas for improvement and actionable opportunities.

Who Is the B2B Marketing Audit Not Suitable For?

This service is not intended for:

  • Start-Ups: Businesses in their infancy, particularly those that haven’t yet generated consistent revenue or have less than one year of marketing data.
  • Businesses Without Historical Marketing Performance: This audit won’t provide the necessary value if you don’t have tangible results or data to review.

I focus on established businesses with marketing strategies that need optimisation and insights to upgrade their impact.

How Long Will the B2B Marketing Audit Take?

The time required to deliver your audit depends on the level of detail and analysis you choose:

  • Focused Audit: Delivered within 3–4 weeks
  • Comprehensive Audit: Delivered within 4–6 weeks
  • Premium Audit: Delivered within 6–8 weeks

These timelines start only after you have provided all the necessary information and documentation requested during onboarding. This ensures the highest quality and accuracy for your audit.

How Quickly Can You Start My Audit?

I take on a limited number of projects each month—typically no more than two. As a specialist in bespoke marketing audits, I focus on quality over quantity. Limiting the number of projects I take on ensures I can dedicate the time and resources needed to deliver in-depth, actionable insights tailored to your business.

My availability is updated regularly on the website. Look for a banner at the top of the page or check the “Services” section for updates. If I’m fully booked, you’ll see an option to join the waitlist.

If all spots for the month are taken, you can join the waitlist. Waitlisted clients are contacted as soon as new availability opens up.

If you know you’ll need an audit in a future month, you can reserve a spot in advance. This ensures your project is prioritised when the time comes.

Do You Offer a Free B2B Marketing Audit?

No, I do not offer free audits. My audits are bespoke, data-driven, and designed to provide actionable insights that create measurable results for established businesses.

Unlike automated or generic reports, my audits are tailored to your business and backed by proven methodologies. I invest significant time and expertise to analyse your data, identify missed opportunities, and craft a comprehensive plan for success.

I prioritise quality and relevance, ensuring that every recommendation I provide is grounded in up-to-date industry insights, shifting buyer behaviour, and broader market trends. This approach allows me to deliver high-value audits that help you get results.

Do You Offer Implementation Services?

No, I focus exclusively on delivering high-quality audits that provide actionable recommendations. These audits give you a clear, strategic roadmap but do not include hands-on implementation or campaign management.

Staying up to date with marketing and strategy is critical to achieving sustained growth and staying ahead in an ever-changing business environment. By dedicating my time to research, analysis, and strategy, I ensure that my advice is current, insightful, and tailored to your needs. If I were to focus on implementation, I wouldn’t be able to deliver the cutting-edge strategic advice that helps businesses like yours stay ahead of the competition.

If you have an in-house team or external partners, my recommendations are designed to be implemented seamlessly by them. 

Can I Get Support If I Have Questions About My Audit?

Yes, absolutely! Once you’ve received your audit, I provide post-delivery support to help you understand and act on the findings. You can reach out via:

  • Email: Send your questions, and I’ll respond with detailed explanations or guidance.
  • Video Call: If you need more in-depth support, we can arrange a follow-up video call to address your queries and ensure you feel confident moving forward.

This ensures you’re fully supported as you implement the recommendations from the audit.

Secure Your Spot – Limited Monthly Availability

What Will the B2B Marketing Audit Cost?

Please Note: The prices listed are a guide, as every audit is bespoke and tailored to your specific business needs, ensuring maximum value and actionable insights.

Focused
from
£1495
  • Includes Content, Social Media, & Website Experience
  • Bespoke audit report with tailored, actionable insights.
  • Benchmarking against 2 competitors
  • Comprehensive insights
  • Prioritised action plan
Popular
Comprehensive
from
£3495
  • Focused Audit + Brand Reputation, Lead Generation, & Digital Presence.
  • In-depth audit report covering 6 key areas.
  • Competitor benchmarking for multiple focus areas.
  • Compliance check to ensure marketing best practices.
  • Strategic roadmap for optimised performance.
Premium
from
£8995
  • Complete review of all 12 marketing areas.
  • Comprehensive, step-by-step marketing roadmap.
  • Competitor benchmarking with detailed insights.
  • Compliance check to ensure marketing best practices
  • Custom budget and resource allocation strategy.

Next Steps

  • 1
    Discovery
    Define Your Goals & Challenges
    Complete a detailed questionnaire to outline your objectives and key challenges. A follow-up ensures we focus on what matters most to you.
  • 2
    Proposal
    Clear Next Steps
    Receive a structured proposal outlining the approach, key focus areas, and expected outcomes. This ensures clarity and alignment before moving forward.
  • 3
    Confirmation
    Secure Your Audit & Share Documents
    Payment secures your audit as availability is limited. Share your documents securely and confidentially to support the analysis.
  • 4
    Report & Support
    Comprehensive Actionable Insight
    Receive a comprehensive analysis with clear, actionable insights. Follow-up support is provided to help you implement the recommendations effectively.

Missed opportunities cost more than you think – Get clarity

With limited availability each month, secure your spot now to access tailored insights and actionable recommendations.

Step 1 of 5