A marketing audit to identify why your foodservice brand isn’t connecting with your ideal commercial clients – and how to fix the disconnect.
Skip the scheduling friction and discovery calls. For a flat fee of £749, I provide a comprehensive analysis of your digital ecosystem. I personally review your data and deliver a bespoke video walkthrough and action plan directly to your inbox.
In the complex foodservice sector, success relies on clear differentiation and a deep understanding of the buyer journey. I look at your digital presence to find out where your messaging is failing to convert and where your brand is invisible to the modern procurement professional.
This bespoke audit focuses on the strategic DNA of your marketing:
Brand & buyer alignment: I identify the gaps between your digital identity and the expectations of high-volume commercial clients.
AI visibility & search intelligence: I audit how your brand is surfaced in AI-generated industry summaries and search results to ensure you aren’t being left behind.
Content & messaging consistency: Is your authority being established across every touchpoint? I find the inconsistencies that undermine trust with global operators.
Competitor positioning: A look at how you are perceived relative to the wider market and what you need to do to stand out as the primary partner.
What’s Included in the Foodservice Marketing Audit
AI Visibility & Search Intelligence
I audit how your business appears in AI-generated recommendations and search summaries to ensure your brand isn’t being left behind by new technology.
Branding and Positioning
A review of whether your digital identity actually reflects the scale of the service you provide. I identify the gaps that cause commercial buyers to choose a competitor instead.
Content & Messaging Strategy
I audit the effectiveness of your story. Is your messaging consistent across every touchpoint, and does it actually drive a lead to make an enquiry?
Digital Buyer Journey
I examine how easy it is for procurement professionals to find and choose your brand. This ensures you are at the top of the list for commercial intent and industry searches.
Competitor Benchmarking
I provide insights into your competitors' market positioning and identify where they are successfully intercepting your potential commercial leads.
Actionable Roadmap & ROI
You will receive a prioritised strategic roadmap and a video walkthrough designed to deliver immediate, measurable improvements to your commercial performance.
I apply the same forensic analysis to your digital marketing audit that I have used to advise global leaders including Sysco and SIAL. This is 25 years of strategic experience, applied directly to your commercial goals.
What People Say
Extremely thorough and personal, really understood the industry. Thanks Dawn and I am sure we will return in 6 months time.
Toma O
Confidential
Thanks Dawn, fast and efficient service giving us a good strategy to build upon. Regards Ian
Ian S
Confidential
Dawn did an amazing job! Very responsive and supportive! 5-Star experience! thank you so much!
Frank B
Confidential
Why Choose DG Consulting?
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Expertise
25 years of experience in digital marketing strategy.
Member of the Chartered Institute of Marketing.
First-Class Bachelor’s Degree in Business Management.
Member of the Institute of Hospitality.
Focused on business challenges and commercial results.
Experience
Over 100 five-star reviews from global clients.
Strategic thinking applied to guest experience.
Awarded for innovation in digital marketing.
Recognised for excellence in marketing and customer experience.
Commercially grounded advice for hospitality operators.
Insights
Industry judge and media expert contributor
Keynote speaker on marketing strategy.
Regular contributor to industry publications and professional networks.
Neurodivergent-led business focusing on objective data.
Practical marketing insights for informed decision-making.
Frequently Asked Questions
Who does the Foodservice Marketing Audit help?
The audit is designed for foodservice operators, manufacturers, and B2B marketing teams who need an objective view of how their brand appears to commercial buyers. It supports those who want to understand how their digital presence is affecting authority, visibility, and procurement decisions in a competitive supply chain.
Who is the Foodservice Marketing Audit not suitable for?
This service is not for new start-ups without a digital presence or those looking for a basic automated report. It is a bespoke strategic analysis for established commercial operators that require a high-level roadmap to resolve brand disconnects and improve market positioning.
Why is the audit recorded instead of a live call?
A recorded audit allows for a more structured, detailed review of your reputation across platforms. It removes scheduling delays and provides a permanent, re-watchable video asset for your team.
How quickly can you start my audit?
Work begins once your payment is confirmed and your intake form is submitted. I typically complete the forensic review and delivery within 7 working days.
Can I ask questions after watching the audit?
Yes. Every audit includes a 7-day follow-up window. You may submit questions via email, and I will provide clear written clarification.
Do you offer implementation services?
No. I provide the expert Strategic Roadmap and forensic analysis. For step-by-step campaign execution and blueprints to remove friction from your guest journey, you may join the Hospitality Marketing Hub. For high-level strategic analysis of the why, the how, and the specific actions required for commercial growth, you may subscribe to Hospitality Marketing Insight.
Do you offer a free audit?
No. This is a manual, in-depth analysis based on 25+ years of experience. Every audit is bespoke and requires dedicated strategic time.
After payment, you will be redirected to a short intake form to provide your website and goals. Your recorded audit and roadmap will be delivered within 7 working days.